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Job to be done: Run specialist content motion (lunch-and-learn, demo follow-up, certification, partner referral) without sliding into urgency, pressure, or 'limited time' framing.
Local-only persona OS. Drafts are stored in this browser only — nothing is sent, nothing is uploaded, no PII leaves this device. Output is gated behind a review gate. Treat exports as a working packet, not a final commitment.
Audience intake
Who are we talking to (rep, contractor, owner, architect)? What do they actually need to learn? No invented persona personas.
Output: Marketing / Training Brief — Markdown export gated on review-ready. Disclaimers + handoff stay attached.